Enter your email address:

Delivered by FeedBurner

Wunderloop
Sponsor

Archive for the Havas Digital Category

30 11 2009

Josh James Speaks With Anthony Rhind, Co-CEO & Marketing Director, Havas Digital

Posted by: James in Havas Digital

In terms of trading media in real time, we have been focused on how the evolving models of digital-inventory trading will allow us to find advantages for our clients, with more efficient pricing and more effective inventory selection.  Buying at the impression level, as opposed to the placement level, allows segmentation strategies to be executed with greatly reduced waste.  It is the arrival of ad exchanges, such as Right Media and DoubleClick Ad Exchange, which has enabled impression-level buying at massive scale.

Comments No Comments »

22 09 2009

Havas Digital’s Media Contacts Joins Tribal Fusion’s Preferred Partnership Program

Posted by: James in Havas Digital, tribal

Tribal Fusion(R), a digital marketing solutions company owned by Exponential Interactive, Inc.(R), today announced a partnership with Media Contacts, the global interactive media network of Havas Digital, the interactive division of Havas Media, to provide the company with dedicated account and strategy teams, technology access, and customized solutions on a client by client basis.

Comments No Comments »

05 08 2009

TRAFFIQ Announces Strategic Partnership with Havas Digital

Posted by: James in Havas Digital, TRAFFIQ

Leading Interactive Media Holding Company to Use TRAFFIQ’s Groundbreaking Online Advertising Marketplace That Directly Connects Agencies and Publishers

Comments No Comments »
© 2007 2008 by Behavioural Targeting